Agreed! Our pets are our "kids" and we would love to start using enviromentally safe products on them as well. SG's commitment to "no animal testing" is the #1 reason we started using the products to begin with so why not spread the love to our furbabies?!?!
Also, many animal-loving consumers don't know this: most commercial pet foods are tested on cats and dogs in labs. These animals never see the light of day and live in kennels for their entire lives. PETA.org has a list of pet food that are not tested on lab animals. It would be awesome if a responsible, household name brand, like 7Gen, would get into the pet care business.
I would discourage people from trusting PETA for information on Pet Foods or Pets in general since their hope is to eliminate people having pets all together.
I agree with this idea, pets are big business and we do need to see something for them.